Banyan Software Announces the Acquisition of Mall Maverick

Banyan Software, a leading acquirer and permanent home for great software businesses, is excited to announce the acquisition of Mall Maverick. The company offers a comprehensive omnichannel content management system (CMS) that enables property management firms to centralize their portfolio’s digital marketing and content in one user-friendly location.

Founded in 2009 by entrepreneurs Steve Sorge and Jamie Simpson, Mall Maverick helps shopping centers manage digital content – such as website designs and updates, retailer promotions, and email newsletters – for their websites, directory boards, and social media. The platform also features market-leading advanced portfolio functionality for shopping centers with multiple properties that drives efficiencies and reduces costs by centralizing the digital marketing needs of all properties.  This acquisition will enhance Mall Maverick’s ability to serve the US and European markets, positioning the company for accelerated growth and market leadership while continuing to provide its’ best-in-class customer service.

We are excited that Mall Maverick has chosen Banyan as its forever home. It is important to us that our businesses have demonstrated success, and Mall Maverick’s reputation as a best-in-class CMS solution meeting the digital demands of shopping centers has fostered long-term relationships with some of North America’s largest property management firms. We look forward to supporting them on the journey to even greater growth.

Arun Srinivasan • Operating Partner at Banyan Software

Shopping centers rely on Mall Maverick to manage the digital marketing and content of their properties. When choosing a permanent home for our company, we knew Banyan Software was the right choice, as they will help provide the ongoing support our customers have come to expect, let our team maintain control of day-to-day operations, and give us the resources and expertise we need for continued growth.

Steve Sorge • Co-founder and CEO of Mall Maverick

About Mall Maverick. Founded in 2009, Mall Maverick is a comprehensive omnichannel content management system (CMS) that enables property management firms to centralize their portfolio’s digital marketing and content in one user-friendly location. Mall Maverick helps shopping centers manage digital content for their websites, directory boards, and native apps. In addition to content management, Mall Maverick also offers integrations with physical directory boards, newsletters, online promotions, and digital accessibility scores. For more information, please visit: mallmaverick.com

About Banyan Software, Inc. Headquartered in Atlanta GA, Banyan Software provides the best permanent home for successful enterprise software companies, their employees, and customers. With a permanent capital base set up to preserve the legacy of founders, Banyan focuses on a buy and hold for life strategy for growing software companies. Founded in 2016, Banyan is backed by a world-class group of CEOs and investors with deep technology experience and currently operates across a growing number of verticals.

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